When Business Rhymes with Concern - Not Just Sending Goods, SiCepat Invites MSMEs to Grow Together |Neraca.co.id

2022-09-23 18:56:40 By : Ms. Candy Zhuang

Going digital or utilizing digital technology to support the business growth of micro, small and medium enterprises (MSMEs) has become a necessity amid the changing trend of people's behavior in shopping from offline to online.NielsenIQ research notes that the number of consumers who shop online in Indonesia will reach 32 million people in 2021. This number has increased by 88% compared to 2020 which was only 17 million people.In addition, the shift in people's behavior towards online shopping activities also affects their consideration of choosing shipping or expedition services before buying or sending goods.Departing from efforts to improve the quality of service to consumers and empower MSMEs as business partners, SiCepat Ekspres as an expedition company continues to innovate services by collaborating with various partners and empowering MSMEs. Following current trends, SiCepat always provides workshops with e-commerce to support the sales strategy of SiCepat's friends," said Wiwin Dewi Herawati, Chief Marketing Officer (CMO) of SiCepat Ekspres.He conveyed, programs that provide benefits are also run by SiCepat, one of which is KETUPAT (SiCepat Cash Surprise) to maintain good relations between sellers, e-commerce and SiCepat Express delivery services.He said, SiCepat Ekspres friends who have now joined as members, don't hesitate to always consult with the SiCepat team through the services that have been provided, both on the website and on social media because what is being done is not just delivering the packages that have been ordered. by buyers, but the company also provides guidance to get a better business, especially during the Covid-19 pandemic.The presence of SiCepat, continued Wiwin, also succeeded in breaking old habits by making it easier for MSME actors to not have to bother standing in line to send goods through a pick-up request process which will then be continued by couriers picking up goods according to the location given. This time, among others, by eliminating fees for each pick-up, resolving dispute issues in less than 1 week with responsive customer service, and SiCepat also issued quite innovative tariffs which are now also being followed by other expedition services, "said Wiwin.This impact has also brought the company's business growth which has successfully delivered more than 2.8 million packages per day in 2021 and recorded a growth year on year of up to 93% compared to last year.At the age of 8, SiCepat Ekspres always expands synergy and positive collaboration to develop the country.Just look at advancing MSMEs, the ecosystem currently formed by SiCepat always involves industries outside of logistics.This ecosystem helps SMEs related to digitalization to facilitate their business development, one of which is by using HAISTAR services for providing warehouses to store goods, utilizing commerce enablers, store management, and digital marketing with HERA.MSME actors can also use Clodeo services related to order, inventory, and delivery management as well as having bookkeeping and payment features that are already connected to several marketplace platforms.In addition, the SiCepat ecosystem also provides CKL Cargo to facilitate the delivery of middle mile or port to door services, LDN for logistics infrastructure in collaboration with Alfamart to establish SiCepat Point, and the Digiresto food platform for MSMEs that sell food products.Wiwin said, many of the MSME partners who have joined and have benefited from the services available in the SiCepat ecosystem, namely, lower operational costs as a result of stock decentralization in fulfillment services, opening up opportunities to sell online, and reducing distribution costs because they already use supply chain services. which are given.Then to help MSMEs go digital, the company built a commercial platform for the MSME retail network.Through this platform, SiCepat provides full support in procuring supplies of various kinds of goods needed by MSMEs.Furthermore, business owners who are members of the network will get the development of e-commerce and marketplaces as well as digital advertising. SiCepat Express Executive Officer, The Kim Hai.Currently, SiCepat has contributed significantly to the growth of online MSMEs in Indonesia.This is indicated by more than six million sellers using SiCepat services and is predicted to grow 35% by the end of 2021. Still in supporting the progress of MSMEs, SiCepat is collaborating with one of the Fintech Peer to Peer Lending platforms or online loans (pinjol) that have been registered and licensed. at OJK, Borrow Modal provides capital loan assistance through the Capital Assistance for Business (Bonus) program.Through this program, SiCepat members can get additional business capital facilities of up to IDR 50 million through Borrowing Capital.The loan process can be done through the loan feature that is specifically available in the SiCepat Application.Furthermore, SiCepat members need to follow the directions provided in the application.Recognizing the importance of the role of MSMEs as a people's economy, SiCepat's support for MSME actors in developing their business both in terms of capital, creativity, and digitization does not only run alone but is open for joint synergy to build the Indonesian economy. As a company, SiCepat is able to grow and develop rapidly into a company that continues to prioritize the best service, is oriented to provide convenience for the community, and cares and actively carries out social activities to help others,” said The Kim Hai.This year, he continued, SiCepat hopes to become a digital company that can expand business opportunities, create jobs, and support local businesses to develop business.Not only that, in corporate social responsibility activities, SiCepat also focuses on contributing to dealing with the Covid-19 pandemic that has hit the country.One of them is SiCepat's active participation in supporting the Indonesian Pasti Bisa (IPB) Movement through several IPB programs, including the delivery of oxygen concentrator loan assistance, basic food logistics assistance for IPB vaccination centers in various regions on the island of Java, and assistance for delivery of isoman food. through the DigiResto application, as well as with the government to support the Telemedisin program with free drug delivery services.Celebrating its 110th anniversary, Sharp Corporation through PT Sharp Electronics Indonesia conducted a program of planting 11,000 trees on an area of…Grounding batik as the nation's cultural heritage for the next generation is not just wearing batik, but how to know the process of producing it with...Helping community empowerment, especially pond farmers in Meunasah Asan Aceh village to get out of poverty, PT Bank Syariah Indonesia Tbk…Celebrating its 110th anniversary, Sharp Corporation through PT Sharp Electronics Indonesia conducted a program of planting 11,000 trees on an area of…Grounding batik as the nation's cultural heritage for the next generation is not just wearing batik, but how to know the process of producing it with...Helping community empowerment, especially pond farmers in Meunasah Asan Aceh village to get out of poverty, PT Bank Syariah Indonesia Tbk…